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Harley-Davidson

Find Your Freedom

The Harley-Davidson Sportster forms part of their entry level bike range and is what most people start out on before they trade up to a Big Twin with a more powerful engine. This look book was written and designed to be handed out at dealerships as a takeaway for potential buyers. With a focus on the heritage, history, and handling of the Sportster for people looking to get their first pair of wheels.

 

I’ve thrown in a couple of Press Ads for good measure.  

Client / 

HD

Role / 

Copywriter

 

Agency / 

Mullenlowe

 

Year / 

2019