Senior Creative / Copywriter

Since the age of 10 I’ve collected tags, labels, cards and packaging from every single piece of clothing I’ve bought, begged or borrowed. Which now means I have a massive collection spanning almost 30 years. During lockdown I started to archive these tags in no specific order, and although I’m not even close to finishing yet, it provides an interesting insight into brand design and packaging cues from both famous and obscure menswear brands.

Follow @labelographi on Instagram for updates.